Effective Date: 28 May, 2025

At eFireplace.ca, we are committed to protecting your privacy and safeguarding your personal information. This Privacy Policy outlines how we collect, use, disclose, and protect your personal data in accordance with Canada’s privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA).

1. Information We Collect

We collect personal information when you:

a. Make a purchase

  • Full name
  • Billing and shipping address
  • Phone number
  • Email address
  • Payment information (processed securely through a third-party gateway – we do not store full credit card details)

b. Create an account

  • Username and password
  • Contact details

c. Browse our website

  • IP address
  • Browser type and version Operating system
  • Pages visited and time spent
  • Referring URL

d. Contact customer support

  • Details of your inquiry or request
  • Order history (if applicable)
  • Communications with our support team

e. Subscribe to newsletters or promotions

  • Name and email address
  • Preferences for receiving marketing communications

2. How We Use Your Information

  • To process and fulfill orders
  • To verify identity and prevent fraud
  • To provide customer service and support
  • To improve our website, services, and user experience
  • To communicate updates, promotions, and personalized offers (only with your consent)
  • To meet legal and regulatory obligations

3. Consent

By using our services, you consent to the collection, use, and disclosure of your personal information as described in this Privacy Policy. You may withdraw your consent at any time, subject to legal and contractual restrictions. To do so, contact us at privacy@efireplace.ca.

4. Disclosure of Your Information

We do not sell or rent your personal information. We may disclose your data in the following cases:

  • Service Providers: To trusted third-party vendors (e.g., payment processors, shipping providers, IT support).
  • Legal Requirements: When required by law or legal process.
  • Business Transfers: In the event of a merger or sale of assets.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience and analyze site traffic. You can change your browser settings to manage cookies. Types of cookies used:

  • Essential cookies: Required for core functionality
  • Performance cookies: Website usage analytics
  • Functional cookies: Remember your preferences
  • Marketing cookies: Provide personalized ads and content

6. Data Security

We use physical, technical, and administrative safeguards to protect your data. However, no online method is 100% secure.

7. Data Retention

We retain data only as long as necessary. When no longer needed, it’s securely deleted or anonymized.

8. Your Rights and Choices

You may:

  • Access your personal data
  • Request corrections or updates
  • Withdraw consent
  • Request data deletion
  • Opt-out of marketing at any time

To exercise these rights, contact us at privacy@efireplace.ca.

9. Children’s Privacy

We do not knowingly collect personal data from anyone under 13. If found, it will be deleted promptly.

10. Third-Party Links

We are not responsible for the privacy practices of other sites linked on our website. Please review their policies independently.

11. International Users

If you’re outside Canada, your data may be transferred to and processed in Canada.

12. Changes to This Policy

We may update this Privacy Policy periodically. The effective date will be revised accordingly. Continued use implies acceptance of changes.